Built by operators who ran the whole system.

RevX is a Growth Operations partner based in Austin, Texas. We audit, build, and manage the marketing and sales systems behind acquisition, conversion, and revenue. The firm was founded in 2018 as CMO Agency and rebranded to RevX in 2024. The work has stayed the same: find the constraint, fix the system, own the result.

Co-Founder

Stefan Fincias

Stefan has spent fifteen years inside revenue operations, on every side of them. He founded his first agency in 2012, ran multi-location turnaround management where his units set regional sales records, and moved into marketing operations in 2014 at a Texas career education company. There he served as right hand to the CMO, managed $13 million in annual marketing budgets that generated more than $50 million in revenue, and engineered the CRM and sales automation systems behind a floor of roughly 80 sales reps.

From 2015 to 2018 he consulted privately for companies across e-learning, e-commerce, events, and consumer products, driving client sales revenues past $10 million annually. In 2018 he founded CMO Agency, the fractional marketing firm that became RevX. In 2019 he co-founded IO Consortium, a done-for-you sales operation that grew from zero to $7 million in annual revenue, employed more than 100 contractors across 10+ countries including an 85-rep sales floor, and collected over $70 million for clients before its acquisition in 2022.

Across that run, Stefan has been directly responsible for well over $100 million in sales across high-ticket offers. He is a trained systems administrator for the CRM and MarTech platforms he designs on, and holds active fractional CMO and CRO engagements with clients from early stage to $50 million in annual revenue.

$100M+Directly responsible, high-ticket sales
100+Contractors led across 10+ countries
85Rep sales floor at peak
2022IO Consortium acquired
15 yrsBuilding revenue operations
Account Operations Revenue Systems Client Delivery
Co-Founder

Mallory Gold

Mallory pairs Big Four consulting discipline with hands-on revenue operations. She began her career at PwC and in enterprise professional services environments, where she built a structured approach to diagnosing and rebuilding operational infrastructure.

She then joined Stefan at IO Consortium as the operating leader for account management, overseeing the systems, processes, and people responsible for performance across dozens of concurrent high-ticket sales programs.

Mallory and Stefan have worked side by side for more than five years. At RevX, she leads client delivery and account operations: the structure that turns a roadmap into a running system.

How we operate

Every engagement starts with analysis, because prescribing tactics before understanding the system wastes money and time. Who owns what is deliberate: senior thinking stays senior, delivery stays owned, and specialists are brought in where the work demands them, under RevX management, so the client experience never fragments.

Strategy and architectureStefan Fincias
Delivery and account operationsMallory Gold
Specialist executionRevX-managed
AccountabilityCommercial outcomes

What we believe

  1. Diagnose before prescribingThe audit comes first, because guessing is expensive.
  2. Efficiency before volumeMake the existing system convert before buying more traffic.
  3. Profit is usually an offer problemMargin moves when the offer is restructured, not when spend increases.
  4. Systems over tacticsTactics decay. Systems compound.
  5. Implementation is the deliverableRecommendations only count when they're running.
Ready/Set/Scale

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